SECOND ROUND EYEWEAR
SNRD sunglasses brand is one that can be both the high fashion and the street fashion market. The product is mainly geared towards customers in their teens, twenties, and thirties.
The colors of the frames and lenses of SNRD sunglasses distinctly differ from any other fashion sunglasses brand. Because of this unique, we have been very successful in the sunglasses market.
SNRD sunglasses have passed various testing processes done by Design Center of Daegu, a city known as the "city of glasses" in South Korea. We continues to receive Daegu's full support.
The design and fit of our sunglasses are highly valued by our customers and are comparable to more expensive brands costing over $200~#300 US.
We believe that we can become the next RAY BAN!
We provide our product to the most opticians' shops, including the largest online shopping websites in South Korea Such as Ronin and Player.
• Ronin : http://www.ronin.co.kr/
• Player: http://www.player.co.kr/
::: HISTORY :::
2009. "Second round (SECOND ROUND)" trademark application
2010. April. Moving fashion textiles, Keimyung University business incubation center
2010. April. Osaka, Japan, OCEAN CYCLE FACTORY, NANIWA FIXED GEAR sales contracted.
2010. July. Fall in Las Vegas magic show participated.
2010. August. Ronin (largest shopping street fashion of Korea) sales contracted.
2010. October. Inter Textile shanghai in China participated.
2010. October. Phantom golf (the golf brand of Korea) test order delivery.
(golfer Lee Tae Gyu players sponsor)
2010. November. Incubators nationwide fashion students attend participated.
2010. December. Design Korea 2010 Participated.
2011. March. Preview in China Participated.
2011. June. Women's street fashion mall " Girls mall" sales contracted.
(largest famale internet shopping mall in Korea), (www.girlsmall.co.kr)
2011. July. SNRD sunglasses launched.
2011. August. Inter Textile Shanghai Home Fabric and Preview in Seoul participated.
2011. October. Inter Textile Shanghai Apparel and Daegu Fashion Fair participated.
::: MARKETING :::
• Domestic Marketing
- Celebrities Sponsor
(singers, movie actors, comedians, fashion models, Miss Koreas, dancers)
- Collaboration with SFG(Seoul Fixed Gear) and product related trailers
- Sponsorship for domestic/ international surfers & snowboarders
- Pool party (Hotel Interbulgo Pool Party with SNRD & Jeep)
- Participated in PREVIEW IN SEOUL 2011
• Oversea Marketing
- Globally known celebrity sponsors
- Famous oversea surfers sponsor
- Famous fashion shows in Italy